Privacy Policy

This Privacy Policy explains how SynergyPartners.AI, LLC (“SynergyPartners.AI,” “we,” “our,” or “us”) collects, uses, discloses, and protects information about you when you visit our website, complete our assessments and forms, communicate with us, or receive text messages from us. By using our website or providing us your information, you agree to the practices described here.

1. Scope of This Policy

This policy applies to information we process through our marketing website and related lead-capture and messaging programs. It does not govern the separate, contractually defined processing we perform on behalf of enterprise customers within our platform products (AIMM-360™ and MuSIC™), which is addressed in the applicable customer agreement and data processing addendum.

2. Information We Collect

Information you provide directly, including:

• Contact details such as name, business email address, organization, and job title.
• Your mobile phone number, if you choose to provide it or opt in to text messages.
• Content you submit, such as responses to interactive assessments (for example, the Decision Map self-assessment), the summary it generates, and any messages you send us.

Information collected automatically when you use our website, including:

• Device and connection data such as IP address, browser type, and operating system.
• Usage data such as pages viewed, links clicked, and referring URLs.
• Marketing attribution parameters (for example, UTM tags) that tell us which campaign or channel referred you.
• Cookies and similar technologies, as described in “Cookies & Analytics” below.

3. How We Use Information

We use the information we collect to:

• Provide and personalize our website, assessments, and resources.
• Respond to your inquiries and deliver materials you request (such as your assessment results, briefings, or playbooks).
• Send you text messages you have opted in to receive, and emails about our products, events, and insights (you can opt out at any time).
• Measure and improve our website and marketing, and attribute interest to the originating channel.
• Maintain the security and integrity of our systems, prevent fraud and abuse, and comply with legal obligations.

4. SMS / Text Messaging Program

5. Cookies & Analytics

We use cookies and similar technologies to operate the site, remember your preferences, and understand how the site is used. We use Google Tag Manager and Google Analytics 4 to measure traffic and engagement; these services may set cookies and process usage data, including pseudonymous identifiers and the events triggered by your interactions. You can control cookies through your browser settings and, where offered, through a Global Privacy Control signal. Disabling cookies may affect site functionality.

6. How We Share Information

We do not sell your personal information for money. We share information only as described below:

• Service providers. With vendors who process information on our behalf, for example email delivery (SendGrid), messaging providers, hosting, and analytics, under contracts that limit their use of the information to providing services to us.
• Legal and safety. When required by law, legal process, or to protect the rights, property, or safety of SynergyPartners.AI, our users, or others.
• Business transfers. In connection with a merger, acquisition, financing, or sale of assets, subject to this policy.

As noted above, mobile opt-in and consent data are never shared with third parties or affiliates for marketing purposes. Our use of analytics cookies may be considered “sharing” for cross-context behavioral advertising under some laws (such as California’s CPRA); you can opt out as described in “Your Choices & Opt-Outs.”

7. Data Retention

We retain personal information for as long as needed to fulfill the purposes described in this policy, to comply with our legal obligations, resolve disputes, and enforce our agreements, after which we delete or de-identify it.

8. Security

SynergyPartners.AI maintains administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, and destruction, including encryption in transit. Our SOC 2 control set is implemented, and an independent audit is in progress. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

9. Your Privacy Rights

Depending on where you live, you may have rights to access, correct, delete, or receive a copy of your personal information, to opt out of certain processing, and to not be discriminated against for exercising these rights. California residents have rights under the CCPA/CPRA; residents of the EEA and the UK have rights under the GDPR and UK GDPR. To exercise any of these rights, contact us at hello@synergypartners.ai. We will verify and respond to your request as required by applicable law. You may also designate an authorized agent to make a request on your behalf.

10. Your Choices & Opt-Outs

• Email. Use the unsubscribe link in any marketing email, or contact us.
• Text messages. Reply STOP to any message at any time.
• Cookies / analytics. Adjust your browser settings or use a Global Privacy Control signal, which we honor where required.

11. Children’s Privacy

Our website and services are intended for businesses and individuals who are at least 18 years old. We do not knowingly collect personal information from children. If you believe a child has provided us information, please contact us so we can delete it.

12. International Users

We are based in the United States and process information there. If you access our website from outside the United States, you understand your information may be transferred to, stored, and processed in the United States, where data-protection laws may differ from those in your country.

13. Third-Party Links

Our website may link to third-party sites and services (such as Amazon or a scheduling provider) that we do not control. This policy does not apply to those sites; please review their privacy policies.

14. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date above and, where appropriate, provide additional notice. Your continued use of our website after an update constitutes acceptance of the revised policy.

15. Contact Us

If you have questions about this Privacy Policy or our data practices, contact us at hello@synergypartners.ai, or by mail at:

This policy is provided by SynergyPartners.AI, LLC and is governed by the laws of the State of Florida, United States, without regard to its conflict-of-laws principles.

See also our Security & Governance overview.